CVS, Amazon, and IKEA are among the 350 companies with the best loyalty and rewards programs, according to research from USA ...

Consumer advocates say store loyalty reward programs may come with a hidden cost: your personal data.

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. We’re all familiar with loyalty points and rewards, and most ...

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Segment leaders like Starbucks are instead using AI-targeted messaging, aspirational experiences and gamification to nudge ...

When you connect the dots across data, teams and experiences, you can change loyalty from a marketing tactic into a strategic advantage.

Kalalou introduced a tiered loyalty program in 2025 modeled after Creative Co-Op‘s, offering discounts up to 20% based on annual retail spend. Creative Co-Op’s Advantage program grants retailers ...

As the U.S. population ages, programs designed for younger shoppers risk alienating their most stable and valuable customers, experts say.